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  Marketing & Sales
Technology & Innovation
Performance Improvement
Other strategic issues
Automotive suppliers

Marketing & Sales

Consulting services
  • Brand development and management
  • Optimisation of retail formats/layouts
  • Sales costs improvement
  • Network planning and optimisation
  • Pricing/incentive strategies
  • Increasing the effectiveness and efficiency of sales promotion activities
  • Used car remarketing
  • Service and parts business improvement
  • Re-alignment of sales processes and organisation
   
Project examples

Sales network planning
Development of a dealership network for premium cars (High Wealth Individuals)

Sales costs reduction
Detailed analysis of the cost structure for the marketing & sales operation of an international vehicle manufacture and identification of cost cutting potential

Used car sales
Development of a European re-marketing concept for used cars and fleet returns for all brands of a large automotive group

Sales strategy
Development of a long-term sales strategy under consideration of the expiry of the block exemption